Digital Marketing Manager
San Jose, USA
Job description
We are searching for a highly-creative Digital Marketing Manager to lead our marketing team. In this position, you will be responsible for all aspects of marketing operations. Your central goal is to help grow our brand’s influence locally and globally while also increasing brand loyalty and awareness. Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.
Requirements
  • Bachelor’s degree in Marketing or relevant field.
  • A minimum of 5 years’ experience in a digital marketing or advertising position
  • In-depth knowledge of various social media platforms, best practices, and website analytics
  • Highly creative with excellent analytical abilities
  • Outstanding communication and interpersonal skills
  • Up-to-date on the latest trends and technologies in digital marketing
Responsibilities
  • Build, plan and implement the overall digital marketing strategy
  • Manage the strategy
  • Manage and train the rest of the team
  • Stay up to date with the latest technology and best practices
  • Manage and oversee various digital marketing channels
  • Measure ROI and KPIs
  • Prepare and manage the digital marketing budget
  • Oversee all the company's social media accounts
  • Suggest activities for improving the quality of online content
  • Track and measure SEO and Google Analytics metrics and provide reports
  • Build an inbound marketing plan
  • Research and forecast future sales and performance trends
  • Lead, supervise and motivate members of the digital marketing team
  • Research competitors and provide suggestions for improvement
  • Keep abreast with industry and market trends and best practices
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© 2019 TravelCreed